Back to All Events

The Product of You. A 2-Week Personal Branding Workshop with Grace Kraaijvanger

Approaching your personal brand as the Product of You 

Everyone has a story. And each of us has reason to share it. Whether you’re a business owner, a freelancer, you’re thinking about going back to work, or you have a presence online (that’s everyone, really), personal branding is the way in which you tell your story. It creates an emotional connection to who you are, what your past experience has taught you, and where you would like to go. 

Who is this personal branding series for? 

If you've ever struggled with the question, "So, what do you do?", this 2-week workshop with founder of The Hivery, Grace Kraaijvanger, is for you! This is a signature course of The Hivery's and has benefitted over 100 women in our community! 

As we explore what's next for us, whether that's starting a new business, considering going back to work, or starting a new independent consultancy, it's imperative that we are thoughtful about our personal brand presence, both online and offline. 

What You'll Learn:

In this two-part workshop, we'll explore the tools to establish a professional presence and personal brand identity and determine how your brand can convey your values, passion, strengths, and skills. You will learn how to define your personal brand and how that translates to social media, in-person, and more.

The Product Of You Branding with Grace Kraaijvanger

Workshop Takeaways

You will leave this workshop with a clear, well-crafted personal brand statement, practice on describing what you "do", and a clear action map for how to communicate it verbally, online, and offline. 

If you've already taken, "The Product of You" in it's abbreviated, 2 1/2 hour format, you would benefit greatly from a deeper dive on the concepts. Contact for discounts on "Product of You" alumni who would like to work on this process in a deeper way. 


Thursdays, March 30rd and April 6th from 9:30 am - 12 pm. Cost: Non-Member- $245, Member- $196

The Product of You 3/30/17
Member or Non-Member:
Earlier Event: March 29
Writing for the Web: The Essentials